This article explores Guillaume Bottazzi’s contribution to applied neuroaesthetics, an emerging discipline at the intersection of art and neuroscience. Drawing on scientific collaborations, the artist develops works designed to produce measurable effects on mental health, including reducing anxiety and stimulating oxytocin. The study shows how Bottazzi renews the relationship between creation, perception, and cognition, and proposes a new paradigm: art as a tool for emotional regulation and social cohesion.
